My family run a small apple orchard, selling apple juice, jellies and some cider vinegar at local shops and markets. As the business has grown so to has my graphic design knowledge, which has resulted in many renditions of the branding.

With small budgets and occasionally printed on home printers, the labels needed to be low on graphics and ink, while still expressing the large variety of the produce like variations in sweetness, batch names, and apple varieties.

The final branding was created in 2023 and since then has expanded with new products and festive specials. I use the festive specials to have more fun with colour and illustration, as the smaller batches means print costs etc are less problematic.